Designed by h3l™
CRAFTERS™
BRANDING ID + KEY VISUAL
PRODUCT MARKETPLACE PLATFORM
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BRIEFING
The term 'CRAFTERS' evokes the spirit to which all the products we sell respond, to the people who make, who They solve, they translate ideas into something concrete.
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Quality selection + great pre-sales + after-sales service
Quirky, contemporary,
Accessible and guaranteed quality.
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The client call to us to create a Re-Branding and build the tone and voice of the company.
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The project was focused on communicate the values and attributes of the company.
After the research and the initals -visual jam seassons- we decide put the direction in geometric, morphological and neutral graphic´s.
After the research and the initals -visual jam seassons- we decide put the direction in geometric, morphological and neutral graphic´s.
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The creation of a modular system represents a translation of “handmade” through its versatility, neutrality and functionality. Together with the identity, we create a repertoire of visual assets that allow us to scale and amplify the system variables, turning it into an open system with a defined personality.------]
3M.X1
CS.X1
