Inflatable DJ Booth in London
Event Visualisation | Event Promotion Design
A collaborative project undertaken by Plastik Studios in partnership with
Beat Club London.
This venture involved the conceptualization and visualization of an outdoor event set against the backdrop of London's vibrant urban landscape, with a focal point being a striking pink, inflatable DJ booth.
Commissioned by Plastik Studios, in collaboration with Beat Club London, the project centered around the orchestration of a unique outdoor party experience.
The primary visual element was a meticulously designed pink, inflatable DJ booth strategically placed on the dynamic streets of London.
My responsibility extended beyond design, encompassing the comprehensive visualization of the event, including the booth, the DJ, and the nocturnal atmosphere.
The client's vision was clear – a visually compelling scene featuring
a prominent pink DJ booth seamlessly integrated into the lively urban environment, illuminated by a neon-lit ambiance synonymous with a vibrant street party.
Directives included a focus on portraying the lively atmosphere and prominently featuring the logos.
Commencing the creative process, I leveraged Midjourney to establish the project's foundational elements. Achieving the desired outcome necessitated meticulous experimentation with prompts to refine the vision.
Employing a 'mix mode' approach, I carefully blended various generated images to accurately convey the envisioned atmosphere.
Transitioning to Photoshop, the visuals underwent refinement, addressing AI-generated distortions, transforming the scene into a captivating nocturnal setting, and introducing ambient lights and party glows.
The final stage involved integrating neon logos as illuminated signs against the nighttime backdrop.
While the live event faced unforeseen challenges, the project yielded compelling visualizations that transcend the limitations of a canceled event.
These visualizations serve as evocative promotional material, encapsulating the essence of Beat Club London's spirit.
Explore this visual journey through Plastik Studios' social media channels.
Art Direction & Images: Karolina Domènech, do.studio @thedo.studio
Spatial Concept & Experience: plastik studios @plastik
Event & Collaboration Concept: creatorandcurator @creatorandcurator
June 2023
