BRIEFING
In this case, the publisher CreativeBooks wants to celebrate its anniversary and has decided to edit a calendar called Espíritu del Tiempo that will be given away with the purchase of any book between the month of December 2021 and January 2022.
CONCEPT
The emotions of colours condition our perception of reality and the passage of time.
In order to evoke this concept, each month is represented with a different gradient of colours and accompanied by three marker stickers and famous quotes from influential graphic designers.
PACKAGING
The calendar is printed in couche paper with soft-touch covers. We consider that it should be collected in a trendy and comfortable packaging so that it can be easily carried with the purchase of the books in stores so a tote-bag suits it perfectly.
~ Master Project by Begoña Martínez Asenjo.
